
Iterable
Founded Year
2013Stage
Unattributed VC | AliveTotal Raised
$342.9MLast Raised
$500K | 3 yrs agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-53 points in the past 30 days
About Iterable
Iterable operates as a cross-channel marketing platform. It empowers growth marketers to create user engagement campaigns throughout the full lifecycle and across all channels. It supports marketers in segmenting users, building workflows, automating touchpoints, testing strategies at scale, and more. It was founded in 2013 and is based in San Francisco, California.
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Iterable's Product Videos
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ESPs containing Iterable
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The omnichannel customer engagement market focuses on providing personalized and real-time user engagement across multiple channels. The market aims to solve the challenge of retaining users and keeping them engaged by identifying drop off points in the user journey and setting up triggers to drive ongoing engagement throughout the customer lifecycle. The market emphasizes understanding customer d…
Iterable named as Leader among 15 other companies, including Pegasystems, Braze, and MoEngage.
Iterable's Products & Differentiators
Iterable
Iterable is a cross-channel platform that powers unified customer experiences and empowers marketers to create, optimize and measure every interaction throughout the customer journey. With Iterable, brands create individualized marketing touchpoints that earn engagement, solidify trust and galvanize loyal consumer-brand relationships.
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Research containing Iterable
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Iterable in 6 CB Insights research briefs, most recently on Mar 18, 2024.

Oct 18, 2022
The Transcript from Yardstiq: Is Okta an M&A target?
Oct 12, 2022 report
Top marketing automation companies — and why customers chose them
Expert Collections containing Iterable
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Iterable is included in 6 Expert Collections, including Unicorns- Billion Dollar Startups.
Unicorns- Billion Dollar Startups
1,249 items
Grocery Retail Tech
831 items
Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.
Conference Exhibitors
5,302 items
Targeted Marketing Tech
659 items
This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.
Tech IPO Pipeline
257 items
The tech companies we think could hit the public markets next, according to CB Insights data.
Artificial Intelligence
6,888 items
Iterable Patents
Iterable has filed 5 patents.
The 3 most popular patent topics include:
- artificial intelligence
- data mining

Application Date | Grant Date | Title | Related Topics | Status |
---|---|---|---|---|
10/19/2021 | 1/30/2024 | Database management systems, Property taxes, Email, Social networking services, Data management | Grant |
Application Date | 10/19/2021 |
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Grant Date | 1/30/2024 |
Title | |
Related Topics | Database management systems, Property taxes, Email, Social networking services, Data management |
Status | Grant |
Latest Iterable News
Oct 30, 2024
News provided by Share this article Company transforms data streaming economics with cloud-native architecture SAN FRANCISCO, Oct. 30, 2024 /PRNewswire/ -- StreamNative , the cloud-native data streaming company founded by the original creators of Apache Pulsar, today made a series of announcements at this week's Data Streaming Summit 2024 , including the public preview of Ursa Engine , designed to address the need for cost-effective, future-proof streaming data platforms. The Ursa Engine, built upon Apache Pulsar's cloud-native architecture, is a 100% Kafka-compatible engine that is built on data lakehouses. It brings the power of real-time data streaming to data lakehouses and augments it to create a single, unified platform for greater flexibility, scalability, and cost-efficiency. Ursa shifts from the ZooKeeper and BookKeeper-based architecture toward a headless stream storage architecture, using Oxia as a metadata store, Object Storage as data storage and making BookKeeper optional. By leveraging the Ursa Engine, users will: Reduce costs associated with scaling streaming data infrastructure; Eliminate the need for costly data transfers between streaming and batch systems; and Seamlessly integrate real-time and historical data, allowing for more efficient AI workflows. Utilizing Ursa Engine will reduce data streaming infrastructure costs for customers, with 10x cost-savings, making it ideal for a real-time data streaming infrastructure. By bringing data streaming closer to data lakehouses, it is designed to meet the unique demands for the age of AI—whether it's training large models, running real-time AI applications, or handling mission-critical transactional workloads. Ursa Engine is available for public preview on StreamNative Cloud. It's available starting today on BYOC (Bring Your Own Cloud), and will soon be available for Dedicated and Private Cloud. Universal Linking (UniLink) Today StreamNative also introduced Universal Linking (UniLink) , a service that simplifies how organizations handle data replication and migration between different streaming platforms, offering a more cost-effective approach compared to traditional methods. By leveraging object storage instead of direct network connections, UniLink enables seamless data sharing between Kafka and Pulsar environments, eliminating the traditional barriers between these platforms. This innovation is particularly valuable for organizations managing hybrid cloud environments or those looking to migrate between different streaming platforms without service disruption. UniLink marks a significant shift in how streaming data can be replicated across different environments, addressing a long-standing challenge in the industry. While traditional replication methods rely on expensive network transfers, UniLink's innovative approach uses cloud storage as an intermediate layer, significantly reducing costs while maintaining data consistency. UniLink is available today as a Private Preview feature on StreamNative Cloud for the company's early access partners. Data Streaming Summit Today's announcements were made at the sold-out Data Streaming Summit in San Francisco, a community that came together to share best practices and discuss the future of streaming technologies. Sponsors include PingCAP, Ververica, Google Cloud, Nexaminds, Snowflake, and more while speakers at the conference include executives from FICO, Uber, Pinterest, Databricks, Iterable and more. The Data Streaming Summit, previously named the Pulsar Summit, has been an semi-annual event since 2020, gathering more than 2,000 technologists from more than 170 countries around the world. "The data streaming industry is at a pivotal moment as organizations build their AI infrastructure and seek more cost-effective, scalable solutions," said Sijie Guo, CEO and co-founder of StreamNative. "With this week's announcements including Ursa Engine, we're fundamentally reimagining data streaming architecture by unifying streaming and batch data processing in a single platform. This innovation allows organizations to reduce their infrastructure costs by up to 90% while maintaining the performance and reliability they need for mission-critical workloads. We're not just improving existing technologies—we're creating the foundation for the next generation of AI-powered data streaming." For more information, visit: About StreamNative Founded by the original creators of Apache Pulsar, StreamNative offers the most cost-effective data streaming platform. It is Kafka API-compatible, easy to operate and scale. StreamNative re-architected data streaming from ground up making sure it scales without spending high cost or sacrificing performance. Named a Leader in the 2024 GigaOm Radar Report for the Streaming Data Platforms, StreamNative is available across all three major cloud providers (AWS, GCP and Azure) with flexible deployment options, including fully managed Hosted, BYOC (Bring Your Own Cloud), and Private Cloud. Regardless of the deployment model chosen, customers benefit from a 99.95% SLA and 24/7 production support from data streaming experts. SOURCE StreamNative
Iterable Frequently Asked Questions (FAQ)
When was Iterable founded?
Iterable was founded in 2013.
Where is Iterable's headquarters?
Iterable's headquarters is located at 201 Spear Street, San Francisco.
What is Iterable's latest funding round?
Iterable's latest funding round is Unattributed VC.
How much did Iterable raise?
Iterable raised a total of $342.9M.
Who are the investors of Iterable?
Investors of Iterable include Artisanal Ventures, CRV, Blue Cloud Ventures, Viking Global Investors, DTCP and 18 more.
Who are Iterable's competitors?
Competitors of Iterable include Insider, Blueshift, Aampe, mediarithmics, Springbot and 7 more.
What products does Iterable offer?
Iterable's products include Iterable and 1 more.
Who are Iterable's customers?
Customers of Iterable include Zillow, Calm and Fender.
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Compare Iterable to Competitors

Cordial is a company that focuses on cross-channel marketing and customer engagement in the technology sector. The company offers a platform that enables brands to automate their marketing strategies, sending high-conversion messages based on data. This platform is primarily used by brands in sectors such as fashion and apparel, beauty, health and wellness, home and lifestyle, sports and outdoors, and media and publishing. It was founded in 2014 and is based in San Diego, California.

Insider is a company that specializes in providing enterprise marketers with a platform for individualized, cross-channel customer experiences. Its main offerings include a customer data platform that connects customer data across various channels, an AI intent engine to predict customer behavior, and tools to individualize customer experiences across multiple channels such as web, app, email, SMS, and messaging apps. Its solutions are designed to optimize customer acquisition, engagement, and retention for businesses in sectors such as retail, automotive, and travel. It was founded in 2012 and is based in Istanbul, Turkey.

MoEngage develops an intelligent marketing automation platform. It helps consumer brands understand customer behavior across digital touchpoints through inbuilt analytics and orchestrate personalized campaigns across multiple channels, including mobile, email, website, and more. The company was founded in 2014 and is based in San Francisco, California.

Optimove is a company focused on customer-led marketing within the digital marketing industry. It offers a platform that leverages real-time customer data and AI to orchestrate personalized multichannel marketing campaigns. The company primarily serves sectors such as iGaming, retail, and mobile apps. It was founded in 2012 and is based in Tel Aviv, Israel.

Springbot is a marketing automation platform focused on serving eCommerce small businesses. The company offers a suite of tools for email marketing, social media management, SMS communication, and marketing analytics. Its services are tailored to help businesses attract, engage, and measure the effectiveness of their marketing efforts. Springbot was formerly known as Bmbleb. It was founded in 2012 and is based in Atlanta, Georgia.

RedPoint Global is a technology company that operates in the customer data platform industry. The company offers a platform that provides automated data quality and identity resolution, journey orchestration for campaigns, and real-time customer interactions. RedPoint Global primarily serves sectors such as financial services, healthcare, media and entertainment, retail, telecommunications, and travel and hospitality. It was founded in 2006 and is based in Wellesley, Massachusetts.
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